Orienting Together: Mapping Your Narrative Landscape

Practical guidance for creating a narrative landscape: “a map of the harmful and helpful narratives that affect how people think about, talk about, and make decisions about your cause.” Which can be followed with “a network map, a power map, a narrative capacity assessment, or a narrative integrity audit, so you know who you are working alongside and what you are up against.” And finally “how you will get to your destination — the stories, activations, art, and campaigns that will bring your narrative to life.”