Two Tips For Talking About Rigged Systems

“If our goal as communicators, advocates, scholars, and movement leaders is to build demand for different, better, and fairer systems, we need to communicate in ways that avoid provoking a sense of fatalism—that the problem is just too big to be addressed. We need to put forward solutions that are at the same scale as the problems we’re trying to fix—but when the problem (the system) is framed in such a general way, our solutions can either come across as too small to fix it or too big to be doable. We call this the ‘ambition-feasibility paradox’… and our research points to two important steps to take to overcome it.”